Lintbells goes Primetime

We’re delighted to let you know that our flagship YuMOVE brand is sponsoring ITV’s ‘For the Love of Dogs’! Find out what it means for you and your practice…

For the Love of Dogs is watched by 18% of the UK’s adult population and we hope our sponsorship will help bring awareness of joint health and the role of pet supplements to the attention of millions of pet owners. The series started on 31st October and runs for eight weeks, with an hour-long Christmas special.

Most of you will be aware that many dogs with stiff joints don’t receive the help they need because their owners attribute their reduced mobility to old age or even laziness. We’re really excited to be sponsoring the show and helping to reach people who are passionate about pets. Over the series, in excess of 20 million people will see Lintbells’ message about the benefits of using a joint supplement for dog and owner.

YuMOVE is the UK’s number one veterinary pet joint supplement* and dogs represent the biggest sector of the supplements market.1 It’s predicted that the demand for pet supplements will steadily increase year on year.1,2

This means that your clients might already be giving supplements or be more likely to ask about the best ones to use. You might even get more requests during the period of our sponsorship asking for help with supporting their pet’s mobility. .

Our Mobility Matters support materials which facilitate the set up and development of nurse clinics can help you offer a more tailored service to help owners who have pets with stiff joints.

We’ll also be donating £1 to Battersea for every pet owner that signs up to the Lintbells newsletter during the sponsorship period.

We hope this is an initiative you feel you can support. Your Lintbells Veterinary Business Development Executive would love to talk to you about this if you need any more information, can help you access the Mobility Matters support materials, or provide a lunch and learn session on YuMOVE and Lintbells supplement range that will help you make the most of the opportunity.

*Kynetic VetTrak sales data, MAT values (September 2018)

 

References

  1. https://www.businesswire.com/news/home/20180405006403/en/Global-Pet-Dietary-Supplements-Market—Omni
  2. https://www.prnewswire.com/news-releases/global-pet-supplements-market-2018-2026—rising-endorsements-of-pet-supplements-by-veterinaries-300665750.html